A name built on performance. Now protecting what matters most.

Meet Juan Todero.

Olympic gold-medal coach. Insurance built around you.

Juan Todero coaching Monica Puig at a changeover during a professional tournament
Courtside with Monica Puig.

Before I became your insurance agent, I spent over a decade on the world's biggest tennis courts — coaching professional players at the highest level of the sport. In 2016, I was on the sideline in Rio de Janeiro when Monica Puig won Puerto Rico's first-ever Olympic gold medal. That moment didn't just make history. It taught me what it really means to show up for someone when the stakes are high.

Now I bring that same standard to every family and business I work with across Florida.

Tennis runs in the Todero family. My father, Jorge, built a career spanning more than four decades — coaching professional players, captaining Argentina's Fed Cup team, representing his country at the Olympic Games, and eventually becoming Lead National Coach at the USTA Training Center in New York. My brother Nicolás competed professionally on the ATP Tour and went on to coach elite American players at the USTA.

I followed the same path — from college tennis at Florida Atlantic University, to the USTA, to the WTA Tour, and eventually to the Olympic Games.

Two generations. Three Olympic Games. One family name built around preparation, discipline, and performance.

Olympic Gold-Medal Coach
2016
4 Consecutive Years
Honor Ring
Carrier Options
30+
Languages Served
2

From Buenos Aires to the World Tour

I grew up in Buenos Aires, Argentina, where tennis wasn't just a sport — it was a way of life. My father Jorge made coaching his career, and tennis shaped everything about how our family thought: preparation, discipline, and the relentless pursuit of better. I came to the United States to play college tennis at Florida Atlantic University, where I earned my degree in finance while competing for the team.

After graduation, my coaching caught the attention of the USTA. In 2012, they brought me on as a National Coach for Women's Tennis — one of the most competitive programs in the world. Two years later, I was named USTA National Coach of the Year.

The Gold Medal Moment

In 2015, I left the USTA to work directly with Monica Puig, a young player from Puerto Rico with extraordinary talent and an even more extraordinary competitive spirit. We worked together every day — preparing for the biggest matches of her career.

Then came Rio. August 2016. Monica walked into the Olympic tournament as an unseeded player and beat four top-10 opponents in a row. In the gold medal match, she defeated the world's No. 2 player to win Puerto Rico's first Olympic gold medal in any sport. I was in her corner for every single one of those matches.

I've been asked many times what that moment felt like. The honest answer: it felt like everything we had worked for had meant something. That's a feeling I never forget — and it's the standard I hold myself to every day.

Why Insurance. Why Sunrise.

After Rio, I continued coaching at the highest level — including returning to work with Madison Keys, one of the top American players on the WTA Tour. But when my daughter Lara was born, my priorities changed.

Professional tennis had given me an incredible career. But it also meant spending most of the year traveling from tournament to tournament around the world. I didn't want to watch my daughter grow up from airports and hotel rooms. So I made a difficult decision: I stepped away from the career I had spent my life building and started a new chapter — one that would let me be home with my family.

With my background in finance, insurance was a natural fit. More importantly, it was another business built on something I understood very well: trust. The same trust a player puts in their coach when they're down a set in an Olympic final.

In 2020, I opened my insurance agency in Sunrise, Florida. What makes our agency different: we are not limited to one company. We have access to over 30 insurance carriers for home, auto, commercial, and specialty coverage. That means we shop the market for you — and we don't stop until we find the right fit.

Since opening my agency in 2020, our team has earned 9 national carrier performance awards across 4 years, including:

  • Honor Ring — 2021, 2022, 2023, 2024 (four consecutive years)
  • National Summit — 2023, 2024
  • Pinnacle Elite — 2021, 2022
  • Distribution Elite – ABI — 2023

The same standard of performance that defined a coaching career.

What Makes Us Different

More carriers, more choices.

Through our agency’s expanded carrier access, we can shop home, commercial, and specialty coverage across 30+ companies — to find the right fit for you.

One person who knows your name.

You'll work directly with Juan and his team — not a call center, not a 1-800 number. When something goes wrong, you call us.

English and Spanish.

Our team serves the full Sunrise community. We communicate clearly in both languages — no confusion, no miscommunication on your policy.

A coach's mentality.

We don't just sell you a policy and disappear. We review your coverage every year, alert you when better options become available, and make sure you're protected when it counts.

Ready to find out what the right coverage looks like for your family or business? Let's talk.